Whirlpool Names Jeff Noel Corporate Vice President for Communications and Public Affairs

Whirlpool Corporation today announced the appointment of Jeff Noel as the company's corporate vice president for communications and public affairs. His appointment is effective Nov. 1.

(Logo: http://www.newscom.com/cgi-bin/prnh/20040202/DETU004LOGO )

Noel will oversee the company's global external and internal communications, government relations, and corporate affairs, including Whirlpool's community and other strategic partnerships. Noel, 46 years old, who is stepping down in October as president of Cornerstone Alliance, the Benton Harbor-based economic development group, will report directly to Jeff Fettig, chairman, chief executive officer and president of Whirlpool.

"Jeff brings a rich background of experiences and leadership to this new position," said Fettig. "He has an extensive work history in both the public and private sectors. Jeff also has led economic development in our headquarters community, and has worked with governmental agencies at the county, state and federal levels."

Noel's background will help Whirlpool to more effectively leverage communications, government relations and public affairs across multiple constituent groups. In this capacity, he will serve as the company's key representative in an array of community and strategic alliances, such as the Benton Harbor-based Alliance for World-Class Communities, the Whirlpool Foundation and national associations.

Before joining the Cornerstone Alliance in 1993, Noel served as the executive vice president for the Greater Louisville Economic Development Partnership, commissioner for the Kentucky Cabinet for Economic Development's Department of Financial Incentives, director of government affairs for Brown & Williamson Tobacco Corporation and executive assistant to U.S. Senator Wendell Ford of Kentucky.

Noel holds a master's degree in business administration from Marymount University and a bachelor's degree in agricultural economics from the University of Kentucky.

Whirlpool Corporation is the world's leading manufacturer and marketer of major home appliances, with annual sales of over $12 billion, 68,000 employees, and nearly 50 manufacturing and technology research centers around the globe. The company markets Whirlpool, KitchenAid, Brastemp, Bauknecht, Consul and other major brand names to consumers in more than 170 countries. Additional information about the company can be found on the Internet at http://www.whirlpoolcorp.com/ .

This news release contains forward-looking statements, as that term is defined in the Private Securities Litigation Reform Act of 1995. In addition to the expected appliance industry results for 2002 noted in this news release, there are certain factors that could cause results to differ materially from those anticipated by some of the statements made. These factors are listed in the company's most recently filed Form 10-Q and/or Form 10-K.

Photo of Jeff Noel is available at http://www.whirlpoolcorp.com/governance/managementteam/seniordetail.asp?Person nelID=67

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PRN Photo Desk, photodesk@prnewswire.com

SOURCE: Whirlpool Corporation

CONTACT: Media: Tom Kline, +1-269-923-3738, thomas_e_kline@whirlpool.com
or Financial: Thomas Filstrup, +1-269-923-3189,
thomas_c_filstrup@whirlpool.com , both of Whirlpool Corporation