Whirlpool Gold® Dishwashers With PowerScour™ Technology Earn Good Housekeeping Seal
Energy-Efficient Whirlpool® Brand Dishwashers Provide Reliable Cleaning Power So You Don't Have To "Do" Dishes
PRNewswire-FirstCall
BENTON HARBOR, Mich.

Whirlpool brand's ENERGY STAR® qualified line of Whirlpool Gold dishwashers has been granted the Good Housekeeping Seal. Recognized for their ability to eliminate the need to soak, pre-rinse or hand-scrub dishes, Whirlpool Gold dishwashers also save consumers valuable time over hand washing - almost 230 hours per year or enough time to drive cross-country six times.

(Logo: http://www.newscom.com/cgi-bin/prnh/20040202/DETU004LOGO)

Founded in 1900 for the purpose of improving the lives of consumers and their families, the Good Housekeeping Research Institute is the consumer product evaluation lab of Good Housekeeping Magazine. Products such as the Whirlpool Gold dishwasher which have the Good Housekeeping Seal are covered by a two-year limited warranty as part of the magazine's consumer policy.

"There are so many reasons to purchase a Whirlpool brand dishwasher and the Good Housekeeping Research Institute has affirmed that by granting their Seal," said Melodie Nakhle, category senior manager, Whirlpool Brand cleaning. "Today, consumers are asking for even more, and Whirlpool brand dishwashers not only deliver on their cleaning promise, but on water, energy and time savings for the consumer."

Key benefits of the Whirlpool Gold dishwashers with PowerScour technology include:

Eco-conscious

Many think washing dishes by hand will help save the environment when, in fact, an ENERGY STAR qualified dishwasher, like Whirlpool brand's PowerScour model, uses 1,075 gallons on average versus the 5,805 gallons per year used during hand washing. Using the dishwasher can help reduce utility bills by $35 per year compared to washing by hand! Twenty-two million American households currently do not have a dishwasher and miss out on these savings.

Fewest Repairs

Whirlpool brand dishwashers are a solid investment for a family's home, providing dependability to keep the dishes clean time and time again. In fact, a leading consumer magazine declared Whirlpool brand dishwashers to have the fewest repairs 10 years running over other dishwasher brands.

Health & Safety

As added peace of mind for consumers, the NSF mark is found on many Whirlpool brand dishwashers, including the PowerScour model. This certification mark demonstrates that the machines meet the American National Standard for sanitizing dishwashers according to NSF International (formerly the National Sanitation Foundation), an independent, not-for-profit testing and certification organization.

Whirlpool brand dishwashers are available nationwide at Lowe's, Sears, Best Buy and independent retailers. More information is available at www.whirlpool.com.

About Whirlpool Corporation

Whirlpool Corporation is the world's leading manufacturer and marketer of major home appliances, with annual sales of approximately $18 billion, more than 73,000 employees, and more than 70 manufacturing and technology research centers around the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Bauknecht and other major brand names to consumers in nearly every country around the world. Additional information about the company can be found at http://www.whirlpoolcorp.com/

First Call Analyst:
FCMN Contact: ttaylor@peppercom.com

Photo: http://www.newscom.com/cgi-bin/prnh/20040202/DETU004LOGO
PRN Photo Desk, photodesk@prnewswire.com

SOURCE: Whirlpool Corporation

CONTACT: Melissa Vigue Peppercom, +1-212-931-6165, mvigue@peppercom.com,
or Trish Taylor, +1-269-923-3351, ttaylor@peppercom.com, both of Peppercom for
Whirlpool