In the spirit of National Garage Organization Month™, and the first full month of spring, Gladiator® GarageWorks wants to help consumers tackle the final frontier of home organization - the garage. Three years ago, Gladiator® GarageWorks started referring to April as National Garage Organization Month encouraging homeowners to get organized and rid their garage of clutter. Today, Gladiator brand continues to highlight the positive impact of an organized garage on first impressions and the value of the home.
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The third annual National Garage Organization Month challenges homeowners to "Keep the Door Open" and transform the garage, from making room to house the family car to just being able to get the door open. This challenge points to a growing trend in a current $1 billion dollar business*. The industry has experienced double-digit growth annually since 2002 as homeowners look to transform the traditional garage into a multi-purpose, functional room.
"The garage is no longer an afterthought, but rather an extension of your home that deserves just as much planning and care as the kitchen or the bedroom," said Lou Ann Schafer, senior marketing director, Gladiator® GarageWorks. "National Garage Organization Month calls attention to this perception shift and empowers every homeowner to clean up the clutter and reclaim their garage. This can range from a simple organized car port to a full fledged hobby and work space."
To guide consumers during National Garage Organization Month,, Gladiator® GarageWorks offers an online BluePrint Estimator to get homeowners started and guide them through garage organization and design specific to their space. In addition, Gladiator brand offers the following garage organization tips:
- Take inventory. If an item hasn't been used in more than a year, consider throwing it out or donating it. - Research storage options. Select product that is specific to household needs. Choose from cabinets, workbenches, wall systems, ball caddies, bike hooks and more. For example, consider hooks and baskets to contain the clutter of kids' sports equipment, making ball practice a little less stressful. - Get things off the floor. Utilize wall space with hanging storage solutions to open up the garage for more functionality. - Re-assess the space. Once organized, review the garage space and address additional needs that already exist within the home - is there a need for additional storage, an outdoor freezer or a room to pursue a new hobby?
Gladiator® GarageWorks will be offering a 10% discount on all garage organization product purchases on www.GladiatorGW.com from April 6 - April 30, 2008 in honor of National Garage Organization Month™. For those looking to participate in National Garage Organization Month and "Keeping the Door Open" visit www.GladiatorGW.com for tips and information.
About Gladiator® GarageWorks
Gladiator® GarageWorks is the leader in garage organization delivering innovative solutions that allow garage owners to organize their space in a way that suits their individual storage needs. It is the only garage organization system to offer coordinated appliances designed for the harsh garage environment.
Gladiator® GarageWorks offers a Premier pre-assembled line and Ready-to- Assemble line for do-it-yourselfers. Products are available through local garage dealers, retailers including Sears and Lowe's or via www.GladiatorGW.com.
* Specialists in Business Information (SBI) study on garage organization.
First Call Analyst:
FCMN Contact: angela_m_hersil@whirlpool.com
SOURCE: Gladiator® GarageWorks
CONTACT: Mari Abe of Peppercom for Gladiator® GarageWorks,
+1-212-931-6137,
GarageWorks, +1-269-923-6717,
Web site: http://www.gladiatorgw.com/